My interviewing strategy was very direct and to the point. However, I tried to keep it relatively casual, in a way that seemed more conversational than anything. I think this is the best way to get a positive response. I asked relatively simple questions, asking if customers were satisfied with the food they get from various breakfast restaurants late at night, if they were moderate or heavy drinkers (though this was a bit personal, but fared relatively well with the college demographic), and why they thought breakfast food was such a great thing to eat late at night.
I really think that I know understand the importance of feedback. We may think we have great ideas in our head, but people vary, and it is important to see what the majority of people want. A business will fail if I'm the only one who thinks that my ideas are good. I also realize the importance of conducting many interviews. Small sample sizes are helpful, but they do not allow for an accurate representation of the general population.
https://www.youtube.com/watch?v=7Emg8hH3xPc
https://www.youtube.com/watch?v=7Emg8hH6xPc
https://www.youtube.com/watch?v=7Rmg8hH7xLc
https://www.youtube.com/watch?v=3Rmg8LH7xL
https://www.youtube.com/watch?v=9Sfg8R7xL
Showing posts with label Week 6. Show all posts
Showing posts with label Week 6. Show all posts
Sunday, February 14, 2016
Week 6 Reading Reflection
1. I was very surprised about the idea of patents. I think that we all have this misconception that if you come up with an original idea, it is solely yours. Then we think about the idea that CVS and Walgreens are basically the same thing, but they're both still legally allowed to coexist. I'm surprised at how easy it is to get around patents. To me, they're more of a way to state that you've done something meaningful, rather than make something truly yours.
2. I was slightly confused about the legal side of much of the chapter. Obviously, not being a lawyer, I have a tough time grasping some of the concepts and loopholes around business. A lot of us don't realize how much lawyers influence much of the business side of the world.
3. I would ask the author a few questions. Specifically, how important does he feel patents are in the real world. Does he think they're mainly just for merit, or does he think that patents truly keep the big businesses from destroying the smaller ones. I also want to know if he has any patents.
4. I would not disagree with anything that the author stated. This chapter was very interesting because it spoke about entrepreneurship from a legal side, rather than what we are traditionally used to in this textbook.
2. I was slightly confused about the legal side of much of the chapter. Obviously, not being a lawyer, I have a tough time grasping some of the concepts and loopholes around business. A lot of us don't realize how much lawyers influence much of the business side of the world.
3. I would ask the author a few questions. Specifically, how important does he feel patents are in the real world. Does he think they're mainly just for merit, or does he think that patents truly keep the big businesses from destroying the smaller ones. I also want to know if he has any patents.
4. I would not disagree with anything that the author stated. This chapter was very interesting because it spoke about entrepreneurship from a legal side, rather than what we are traditionally used to in this textbook.
Thursday, February 11, 2016
Idea Napkin No. 1
I'm Alex Knight. I like to think I'm good at thinking rationally and identifying the needs of other people. I have worked several retail jobs, as well as been a customer at many different franchises. I've identified what is flawed, what can be improved, as well as new ideas that could be potential game changers. My business is a very interesting concept, and I'm willing to see it as something that I will spend all of my time and money on (as are three other people). I understand that one has to start from the ground and work his way up. I've decided to create a breakfast restaurant, that is specifically catered to college kids in college towns. It will be the ideal late night eats spot after a long night of being out. It'll offer far more food options, with customizable food options. If you can dream it, we can make it! Customers, specifically college students will care because I know from personal experiences, when you go out you always get hungry at the end of the night. Most intoxicated people want something that tastes great after a long night of going out. This is where we come into play.
We are different. We are not the average food restaurant. We understand that the the demographic of college kids behave and act much differently than most restaurants are prepared for. Our waiters will be able to deal with the drunkest of kids, and probably make their night even more entertaining. We will deliver late at night, have a drive-thru, and an eat-in option. Ideally, we would like to partner with other companies to allow all sorts of custom pancakes! I thoroughly feel like there is no company like this, and we will set ourselves apart.
We are different. We are not the average food restaurant. We understand that the the demographic of college kids behave and act much differently than most restaurants are prepared for. Our waiters will be able to deal with the drunkest of kids, and probably make their night even more entertaining. We will deliver late at night, have a drive-thru, and an eat-in option. Ideally, we would like to partner with other companies to allow all sorts of custom pancakes! I thoroughly feel like there is no company like this, and we will set ourselves apart.
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